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Scarlett of Suburbia

Field Notes from The Motherhood

Month

March 2011

Mommy? You are so beautiful. And you know what? You’re even more beatifuller with your make-up on.

The 4 y.o.

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Menu Plan for the Week of 3/27/11 to 4/2/11

All meals this week are from Annabel Karmel’s First Meals (that my 4 y.o. ‘discovered’ in my cookbooks). I’d forgotten what great & easy recipes these are for the entire family!

Sunday 3/27

B/ Chocolate Croissants, Fruit, Milk

L/ Scrambled Eggs, Whole Wheat Toast, Cheese

S/ Chicken Sate

D/ Pizza, Salad

 

Monday 3/28

B/ Steel-cut Oatmeal, Milk

L/ Arthur Os or Black Bean Soup, Fruit, Veg

S/ Bacon

D/ BBQ Country-style Ribs, Pesto Pasta, Rainbow Chard

 

Tuesday 3/29

B/ Bagel, Cream Cheese & Smoked Salmon, Fruit

L/ Chicken Sate, Celery Sticks, Tomato Pieces w Thousand Isle Dressing (to dip), Cookies

S/ Banana Chips w Honey Yogurt Dip

D/ Egg-Fried Rice w Chicken & Shrimp

 

Wednesday 3/30

B/ Boiled Eggs w Whole Wheat Soldiers (Toast), OJ

L/ Shrimp Cocktail, Pasta Salad, Whole Wheat Crackers

S/ Raspberry Frozen Yogurt w Choc Chips in a Waffle Cup

D/ Tacos w Ground Turkey, (Lettuce, Tomatoes, Cheese, Sour Cream), Refried Beans

 

Thursday 3/31

B/ Apricot & Blueberry Oatmeal

L/ Egg Salad  or Cheese Pita Pocket Sandwich, Minestrone Soup

S/ Apple Cinnamon Bread w Pnut Butter

D/ Sticky BBQ Drumsticks, Veggie Samosas, Corn 

 

Friday 4/1

B/ Scrambled Eggs w Cheese & Tomato, Whole Wheat Toast

L/ Leftover Drumsticks, Raw Veggies (Carrots, Pea Pods, Tomatoes) w Dip

S/ Milkshakes

D/ Fish n Chips, Mushy Peas

 

Saturday 4/2

B/ Cinnamon Raisin Toast, Fruit Salad, Fromage Frais w Jam

L/ Leftovers or Mac & Cheese

S/ Pantry Raid

D/ Beef Teriyaki Skewers, Mini Baked Potatoes, Snow Pea Pods

Infographic Quickstart Guide to Social Media for Business

Media_httpwwwb2bentoc_ijtfc

1. ESTABLISH YOUR GOALS

* Ask why you need to be in social media.

* Formulate your social media goals and objectives.

* Align with the business goals of your company.

1a. GET INPUT FROM STAKEHOLDERS

Conduct interviews and internal surveys to find out what social media channels would best serve your company and your goals.

2. WHERE ARE YOUR BUYERS?

* Map your buyers’ personae.

* Find channels where your team’s and buyers’ interactions intersect.

* Determine which social media channels will work best in reaching out to them.

3. MAP INFLUENCERS

* Use monitoring tools to find out more about your prospects.

* Discover the “influencers” of buyers’ purchase decisions – bloggers, partners, and even competitors.

4. MAP RESPONSIBILITIES

* Distribute key roles among stakeholders.

* Set up a social media “task force” around key responsibilities

5. SET UP YOUR CHANNELS

Use the internal survey results and buyers’ personae to determine which channels you will engage in, e.g., Facebook, Twitter, LinkedIn 6. ESTABLISH

6. YOUR CONTENT STRATEGY

* Source for existing content and repurpose it, e.g., whitepapers, case studies, opinion pieces, videos, etc.

* Identify topics that align with key marketing focus areas.

* Research to determine relevancy by searching for brand name, competitors, and target keywords

7. ESTABLISH YOUR METRICS

* Create and align metrics and monitoring framework with strategic objectives.

* Some key measurement goals include Reach, Buzz, Sentiment, Influence.

* Measure only what matters to the business.

8. CUSTOMIZE YOUR CHANNELS

Set up, customize and optimize your channels, e.g., multi-author blogging platform, customized FB page, YouTube channel, etc.

9. SET UP ENGAGEMENT FRAMEWORK

* Work out who responds, how, where (what channel), and how often.

* Constancy and immediacy are keys to well-managed social media engagement.

10. DEVELOP A SOCIAL MEDIA POLICY

* Based on best practices, what’s acceptable, out-of-bounds markers, confidential information, business vs. personal capacity, etc.

* Document everything to avoid grey areas that may hinder engagement.

11. PUBLISH YOUR INITIAL CONTENT

* Develop an editorial schedule.

* Populate your channels with appropriate content.

* Establish content syndication mechanisms across social media channels.

12. MONITOR & MEASURE

Set up monitoring and measurement tools based on the metrics established earlier.

13. HARNESS THE POWER OF YOUR INTERNAL NETWORKS

* Time to get your team to provide the initial ballast.

* Propagate, publicize, promote.

14. YOU ARE OFF!

* Analyze, Adapt and Improve: Adapt any new findings into current processes, and improve efforts as you navigate through this social media journey.

* Remember – this is an iterative process.

Virgin Hot Toddy Recipe

  • 2 to 3 ounces apple cider vinegar, top shelf preferred, of course
  • 1 ounce honey
  • 1/2 ounce freshly squeezed lemon juice

Warm the vinegar, honey, and lemon juice in a small saucepan until honey dissolves and the drink is hot, but not boiling. Pour into a mug. Drink.

On British Wit

The Mom: Have you ever noticed that Lil C uses her left hand to eat soup?
The Dad: I thought she used a spoon.

On PBJs at 1am

“Mom?

I want a peanut butter and jelly sandwich.

But not with closed bread.

Only 1 piece of bread. The homemade kind you made yesterday with the bananas.

And I want the smooth peanut butter, not the one with the bumps in it.

And the blueberry jam where I can see the blueberries. It’s the one that looks like someone wrote the label with a pen.

But put the peanut butter on first and then the jelly on top. And cut off the crusts.

(pause)

Please.

And bring me something to drink too.”

The 4 y.o. stream-of-consciousness dialogue at 1.30am

{PS. She is also a little bit picky about her food}

Menu Plan for the Week of 3/20/11 to 3/27/11

This week is Tech week for a musical that I’m performing in with 2 of my daughters, so our menu is a bit off this week as we’re going out to dinner more this week than we generally do in an entire year!

 

Sunday

b/ Scrambled Eggs, Bacon & Whole Wheat Toast

l/ Mac & Cheese, Mixed Veg & Sliced Tomatoes

s/ Apples

d/ Irish Skillet w Cabbage, Baked Potato

 

Monday

b/ Cereal Bar

l/ Cheese & Crackers, Applesauce, Mandarins

s/ Oatmeal Raisin Cookies & Milk

d/ Mom, C&M: Italian Restaurant | Dad & Lil C: Make Your Own Pizza

 

Tuesday

b/ Scrambled Eggs w Cheese, Sliced Tomatoes, Whole Wheat Toast Triangles w Marmite or Jam, Fruit

l/ Cheese & Red Pepper Present Sandwich, Pretzels, Fruit

s/ Yogurt Parfait

d/ Mom C&M: Whole Foods | Dad & Lil C: Sticky BBQ Drumsticks, Raw Baby Carrots

 

Wednesday

b/ Pancakes w Maple Syrup, Berries, Fromage Frais w Jam

l/ Leftover BBQ Drumsticks, Terra Chips, Fruit, Chocolate Pudding

s/ Strawberry/Banana Smoothie

d/ Mom C&M: Macs Seafood | Dad & Lil C: Risotto w Mushrooms & Peas

 

Thursday

b/ Homemade Wheat Bread, Cheese, Fruit

l/ Tomato-Cream Cheese Dip w Baked Pita Chips, Tomatoes, Celery Spears, Carrot Sticks

s/ Great Harvest Treat

d/ Mom C&M: Pizza | Dad & Lil C: Sleeping Cannelloni w Garlic Bread

 

Friday

b/ Soft-boiled Eggs, Whole Wheat Soldiers w Marmite, Fruit

l/ Smoked Salmon & Cream Cheese Pinwheels, Pirates Booty, Chocolate Dipped Strawberries

s/ Fruit Salad

d/ Mom C&M: Panera | Dad & Lil C: Singapore Noodles & Ice Cream Sundaes

 

Saturday

b/ Chocolate Croissants w Fruit, Cheese

l/ Leftovers

s/ Apple or Cinnamon Crunch Bread

d/ Mom C&M: Ruby Tuesdays | Dad & Lil C: Chicken Satay & Rice

Dad!!! If the underwear has Dora or a Disney Princess on it, it’s probably not mine!

The 12 y.o. explaining to her father how to differentiate the 4 y.o.’s laundry from hers.

On One-Track Minds

The Mom: Your choices for lunch are: Beef Stew, Pasta w Red Sauce or Vegetable Soup
The 4 y.o.: Mac and cheese
The 12 y.o.: Vegetable Soup
The Mom (to the 4 y.o.): Ok, so now you need to choose between Beef Stew and Pasta w Red Sauce.
The 4 y.o.: I said Mac and Cheese
The Mom: Mac and Cheese is not an option. Pasta w Red Sauce?
The 4 y.o.: Ok. But hold the red sauce. And add cheese please.

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